Athens State and Calhoun Cosponsor Training & Development Workshop

 Athens, ALA – Athens State University and Calhoun Community College are co-sponsoring the North Alabama chapter of American Society for Training and Development’s (ASTDNA) annual workshop on September 20, 2011.  This year’s event is “The Bottom-Line on ROI" from the ROI Institute, a one-day workshop facilitated by Jack and Patti Phillips.   It will be held at the Four Points Sheraton at the Huntsville Airport.

This workshop is for anyone in an organization who is interested in knowing more about measuring the success of HR and learning and development, particularly at the ROI (return on investment) level. The workshop focuses on the process to effectively conduct ROI studies.

ROI is the fastest growing metric for evaluating HR and learning and development.  In this workshop, participants will be exposed to the ROI Methodology, which includes developing objectives, collecting data, isolating the effects of the program, converting data to monetary values, tabulating appropriate program costs, and calculating the ROI.  Participants will quickly see the advantage of using ROI as six types of data are collected and analyzed. This workshop takes the mystery out of the use of ROI.

After completing this workshop, participants should be able to identify the drivers for ROI, make the business case for ROI, develop program objectives at multiple levels, explain to clients how ROI works, identify 7 of 12 guiding principles, and describe the 10 steps in the ROI Methodology and plan next steps.

This workshop will be facilitated by Jack Phillips, Chairman, and Patti Phillips, CEO, of the ROI Institute.  Both are recognized around the world for their work with measurement and evaluation and ROI.  Combined, they have edited over 75 books with over 50 of them in the Measurement and Evaluation field. Both have served in executive positions and have won awards for their work and books.

To reserve your spot online go to www.astdna.org by close of business Friday, September 9, 2011.  You can also email us at AMSmith@directv.com, or call our voicemail box at 256-656-8428 to reserve your spot.

 

             Guy McClure
                                                                                                256-233-8296
                                                                                                Guy.McClure@athens.edu

August 29, 2011
www.athens.edu